Archive for May, 2007

Hi gang,

Just to keep you guys up to date, the new myphotofractals.com website development is progressing nicely. We’ve just checked out the latest design iteration and its looking excellent. Hopefully you guys will agree when you see it. Since the whole thing is still under wraps, I won’t post up any screenshots yet, but we’re aiming for a fun creative look in line with the spirit of Photofractals.

In other news, we’ve got a big project coming up involving Hari Merdeka (Malaysian Independence Day)  and Children in Hope Malaysia (Yayasan Harapan Kanak Kanak Malaysia). Some of you in Kuala Lumpur may already be aware of the activity going on. It’s building up steadily as we get closer to Merdeka and we’re working frantically behind the scenes trying to get everything ready. Not only is this for a good cause, and a great way of celebrating Merdeka, but we’re also hoping to break a world record in the process, so stay tuned. We’ll be writing more about this later on.

Till next time!

What goes into the making of your own personal photofractal?

As a consumer all you really need to know is explained in 5 easy steps on the photofractal homepage but for those interested, here we’ll take a closer, behind the scenes look at the actual processes involved in producing your photofractal.

Assuming that you’ve already gone through the 5 steps and we’ve received your photos, the first thing we do is to prepare your source image, which is the overall picture that you want for your photofractal. Here we’ll use the Mona Lisa as an example.

Mona Lisa

We split the source image into many different shaped cells, depending on the exact pattern and cell size chosen, such as the ones below. The full selection of patterns and cell sizes is displayed on the photofractal homepage with new options being added from time to time as we get suggestions from our customers.

Cell pattern options

Image size options

Each of these many cells from the source image are then analysed individually, using a combination of digital and manual techniques, to find their average color, hue, saturation, luminance and overall composition. At the same time, each of the images (cell images) that we receive from you are analysed too, such that an extensive comparison can be performed between each cell on the source image and each cell image. Such a comparison allows us to optimally select the images that most closely match the source image at each point, and place them in the appropriate cells. This process involves the visual judgment of our image experts, as well as proprietary software algorithms to achieve a perfect blend of science and art.

Once this is done, each cell is individually tinted and blended to futher enhance the effect of the photofractal, resulting in each individual cell image being clearly visible when viewed up close, but the source image being prominently shown when viewed from a distance.

We then perform some final touch ups to the image ensuring that everything is perfect before we print out the photofractal using our state of the art, high definition printers. To best show off the photofractals for years to come, the premium synthetic papers that we use are much thicker, heavier and of higher quality than ordinary papers, which is evident from the first touch.

A layer of protective laminate is then added to each photofractal to finalise the effect and protect the photofractal, with a choice of matte (which give the photofractals a classy, oil painting type feel) or glossy (which allows the vibrant colours to show through like a photograph) finishes.

Finally, if desired, we frame the photofractals in whatever frame you choose and package the photofractal ready to be sent off or collected by the customer.

Here’s what a finished photofractal looks like, shown in a simple black frame.

And here’s one in a slightly larger frame, which looks very impressive hanging on a wall.

So what is a Photofractal anyway?

Put simply, Photofractals are pictures which are made up of lots of smaller pictures. Chances are you’ve seen something similar before in commercial posters or magazines. The difference here is that with our proprietary techniques and high quality printing capabilities, our team of image experts is able to custom make photofractals for individuals into a variety of cool and unique products. An example photofractal might look something like this:

beach pictures

This is an enlarged section taken from the bottom right section of the photofractal:

photofractal cells

As you can see, this picture of a girl on a beach is actually made up of hundreds of smaller beach pictures (her face has been obscured on purpose). In this way you can truly capture a thousand memories in just one picture, by placing all your holiday photos in one. The actual clarity of your Photofractals can be fully customised according to individual preferences. We’ll talk about the range of customisations, products and uses for Photofractals in subsequent posts.

Welcome to myPhotofractals.com!

Our website will be arriving soon — you’ll be able to create your own custom Photofractals for any occasion and have it sent right to your (or anyone else’s) doorstep. If you need a Photofractal made now, please contact us or visit our sales gallery at:

2nd Floor, S071, Sungei Wang Plaza, Kuala Lumpur, Malaysia

Tel: 03-21421106 / 012-2097625

The website will be ready in June/July 2007, so please do bookmark us and check back regularly — we think you’ll like it!

In the meantime, this blog will introduce you to the world of Photofractals. Welcome.

preserving your children's memories